KALX Fundraiser Amplified to Success

 

Our 2014  Fall Fundraiser ended on a high note for us here at KALX, UC Berkeley’s on campus student and community-run radio station. Our eight-day event, took place from October 13 to the 21st where our generous supporters helped KALX surpass the previous years total of donations. In order to thank our donors, we are treating them to various gifts such as, stickers, earplugs and t-shirts.

 

The money our hardworking team raised for KALX is being put right back into station to continue to provide original programming, Cal sports coverage, news events, and of course music that the Berkeley community has come to love and appreciate, “All of our programs are supported by donor money keeping the infrastructure of this place running. They're responsible for the equipment — all of the things that keep us running . . . The donors are allowing us to continue to provide them this really great programming,” said Wasson.

 

KALX General Manager Sandra Wasson is ecstatic about having the community be apart of the fundraising process, “I think what is really cool about KALX radio and a lot of college radios is that we solicit designs from the community so that the community can be involved.”

 

One of our original designs which is featured on a t-shirt depicts a grey bat wearing headphones and listening to the radio, which is being gifted to our generous KALX donors, “The short sleeve t-shirt was designed by a KALX listener. I think that’s a really integral part of our fundraising . . . Our designs reflect the diversity of our community because if you look at our shirts, they change over the years. We’re constantly trying to reflect the community of Berkeley both in our work and the content we create,” said Wasson.

 

The money also goes into training our diverse staff of students and giving them first time radio experience. We currently employ around 250-300 team members comprised of students, volunteer’s new and old as well as current staff. Our mission statement is focused on their employees, “The mission is what we’re doing for the people working at the station. The mission is two things: providing people who have not had experience in radio, experience in radio. And students who have never done news or sports or play by play or sports or whatever. Half of the effort is providing good goals. The other is what we can provide for the listener.”

 

Wasson notes, “All of these programs are supported by donor money keeping the infrastructure of this place running. Without them our station wouldn’t be as it is today.” Donating to KALX will allow our content that reflects the diverse Berkeley community to continue to thrive on campus.

 

To listen to KALX, tune into 90.7 FM or you can stream it live on our website. For more information about KALX, including donating, visit http://kalx.berkeley.edu.